Cisco Looking At the Growing Gaming Market

 in the manner of are the days where gaming was the remoteness of the spotty minor locked in a darkened bedroom, extra research by comScore has proven that the fast growing games users are female. {} {} {} This may not appear too surprising to many who look liveliness games, and the Nintendo DS occupy their shelves when games such as Nintendogs, Bratz and Simanimals. {} But what is fascinating is that that although the 12-17 age activity has seen the fastest growth, it is next door to followed by the 55-64 age group, who we presume are not all looking after their Nintendogs.

Mobile game marketing

The numbers of players in the 55-64 years age help grew beyond three time faster than the long-lasting age help segments. {} ComScore suggests that this due to partnerships surrounded by traditionally female content community sites, such as iVillage, and games sites such as Pogos. {} However, all of nintendo's marketing for the DS games such as brain training, suduko and others always features a mighty proportion of more become old players in their advertising campaigns.

So is this unexpected? {} I would recommend that no. {} If we go urge on in time, to since the web occupied big amounts of our pardon personal time, then it was traditionally the grow old women who were the biggest buyers of crossword, wordsearch & supplementary puzzle books. {} every we are seeing here is the continued shift in the "upgrading" to more innovative platforms.